Lancaster Pop-Up Wedding Workshop with Alan Berg CSP
Date and time
Location
Cork Factory Hotel
480 New Holland Avenue #3000 Lancaster, PA 17602Refund Policy
Description
Come and join other Central PA wedding and event pros for a Pop-Up Wedding Workshop with WeddingWire education guru Alan Berg, CSP, sponsored by Posh Bridal, right here in Lancaster, at the amazing Cork Factory.
Learn how to sell to the Millennials, make more money and improve your marketing materials... and with a VIP ticket, a special Mastermind Session, and a great swag bag are included!
Registration - 8:30am - 9:00am
Morning Session General Session: 9:00am - 12:00pm
8 Tips for Better Digital Conversations & Conversion
It would be so much easier if they would just pick up the phone and call you, wouldn't it? But these days that's not happening very much. Do you know why? Does it really matter why? You've always had to adapt to how your prospect's preferences, not the other way around. In this session Alan will walk you through the ins and outs of communicating with today's prospects, including how to respond to their email inquiries, and how to get them to reply back, fast!
Listen Up and Sell More!
You’ll always know more about your products and services than your customers, but not everyone needs to hear it all. Alan will show you how to ask better questions, and really listen to the answers, which will help you sell more in less time. Sound good?
Lunch is included for all attendees 12:00pm - 1:00pm - VIPs have Lunch with Alan
Afternoon General Session : 1:00pm - 2:00pm
Make Them Love You! Creating an exceptional customer experience
The customer experience starts before the sale, actually before you ever get to speak with a prospect. You don’t get to give great customer service until after the sale. Do you know what it feels like to do business with your company? It costs little, or nothing, to be exceptional and Alan will show you how to create the right experience for your brand.
VIP Bonus Mastermind Session with Alan - 2:30pm - 4:30pm
You'll be one of only 7 businesses who will collaborate with Alan, post-conference, and discuss how to apply these tips to your business - a cool Swag Bag, worth over $250, and lunch with Alan is included for VIP ticket holders!
* * Here's a neat idea: Give back to those who bring you business: * *
Why not buy a 2, 3 or 4-pack of tickets, and invite some of the people who bring you business during the year, and give them a great 'thank you' gift? It's a gift they'll remember when they're making more money, too!
About our speaker:
Alan Berg has been called "North America’s leading speaker and expert on the business of weddings & events". He's published 2 wedding magazines, he was VP of Sales and Market Intelligence at The Knot and now serves as a contributing eductation expert to WeddingWire. Alan has spoken in 10 countries about the business of weddings and events. He's the co-founder of WeddingBusinessSolutions.com and the wedding industry's only Certified Speaking Professional (CSP), and he speaks at conferences, around the world, about how to improve your wedding business. For more information visit www.AlanBerg.com
Why should you attend?
We could give you lots of reasons, but listen to these people who’ve heard Alan speak at conferences like Wedding MBA, Catersource, WeddingWire World, The Special Event Show and conferences around the world:
- “We always look forward to hearing Alan speak and take away a bushel full of information to put into practice. His energy is infectious.” - Eva Sealey, Centaur Arabian Farms, Flint, TX
- "I always look forward to Alan Berg speaking at a wedding industry conference. He's straight up. No sugar coating. Very motivating. I like that." - Darlene Taylor, Taylormade Weddings, Winchester, VA
What will you say after hearing Alan's presentations? Register now and find out.
You’d normally have to travel to a national conference to see and hear Alan speak, so this is really a special treat. Bring some friends or associates and share the knowledge… and save with multi-attendee discounted tickets!
What should you do now? Register and tell your friends (yeah, share the knowledge with other great wedding pros, make it a joint field trip).
- A special thanks to the Cork Factory for hosting us.
Organized by
With more than 25 years in sales, marketing and sales management, Alan Berg has been called “”. He’s a ®, the highest earned designation conferred by the National Speakers Association and one earned by less than 800 speakers worldwide.
Alan is a featured presenter every year at catersource, The Special Event, Wedding MBA, the Irish, Indian & Dubai Wedding Summits, the UK Wedding Conference, WEPP Cancun, Love Elevated Saint Lucia and other major industry conferences in North America and internationally. He has extensive sales, sales management and marketing experience ranging from publishing two wedding magazines, to Vice President of Sales at , and now, in addition to public speaking and consulting with venues, caterers, entrepreneurs and local businesses, Alan is also a , the leading wedding technology company. He also speaks and consults for in Ireland, Dubai and India, as well as in the UK, and dozens of venues, hotels, bridal shops, planners, entertainers and more.
Alan has presented in 11 countries and is the author of the books “If your website was an employee, would you fire it?”, “Your Attitude for Success”, both now in their 2nd editions, and the new, and much anticipated industry sales book “Shut Up and Sell More Weddings & Events!” – all are available in English and Spanish!
Alan speaks to thousands of entrepreneurs and business professionals every year through webinars, live presentations and on-site sales training.
For more information on Alan’s website review and consulting and/or sales training services; to get a copy of his books, or to have Alan speak for your company, group or association visit www.AlanBerg.com, contact Alan@AlanBerg.com or , international enquiries 001 732 422 6362.